Charlie wholeheartedly agreed with John’s concept.
He did not aspire to be a profit-driven businessman, nor did he wish to be a virtuous person who disregards sound business principles. Instead, he aimed for a win-win scenario with consumers, producing quality products while ensuring that they are the most cost-effective on the market.
If this principle is to be upheld, the profit margins on all products from Bruce Auto must remain relatively low.
John’s philosophy emphasizes the importance of controlling those profit margins.
This coincided perfectly with Charlie’s views.
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